Factory 92 had the honour of talking to Europavox about music PR in Europe. A welcome focus on our (often forgotten) branch of the music industry.
Head over to Europavox's article, to get an insight to the agency life and read Factory 92's Christian Holl Buhl (among the french colleagues of Ephélide) take a stance on PR Agency market positioning, new media influence on the music industry and ways to maintain a strong international approach in the GSA region.